HubSpot AEO alternatives

HubSpot AEO tracks three engines, none of them Google's AI Overviews or AI Mode, gives 25 prompts for $50 a month ($45 billed yearly), and needs a separate $50 subscription per brand, or the $1,000 a month Brands add-on on Marketing Hub Enterprise. Teams that want Google's AI answers, more prompts, reports for clients or numbers with ranges look at these.

Checked against each vendor's own pages between October 7, 2026 and October 14, 2026. Sources at the foot of the page.

The trade-offs

Why teams look beyond HubSpot.

  • Three engines: Google's AI Overviews and AI Mode aren't on its supported list.[1]
  • 25 prompts on the $50 plan; each 10 more cost $20 a month.[2]
  • One brand per subscription: a second brand needs another $50 plan, or the $1,000 a month Brands add-on on Marketing Hub Enterprise.[1, 2]
  • The $50 plan gets a connector for ChatGPT and Claude only; the MCP server and the AEO API need Marketing Hub Professional or Enterprise, from $890 a month.[2, 3, 4, 5]
  • Still labeled Beta.[2, 6]
  • Point values without ranges.[1]
  • The free grader is a one-time score of what the models say about a brand, not tracking of your own prompts.[6, 7]
At a glance

HubSpot and six alternatives, side by side.

HubSpot AEO alternatives compared
ToolStarting priceEnginesHow answers are collectedHow sure the numbers are
HubSpot AEOStarting price$45 a month billed yearly ($50 monthly)[2, 6]Engines3[1, 7]How answers are collectedNot published[1, 6, 7]How sure the numbers arePoint values[1, 8]
GEOFastStarting price$29 a monthEngines6 on every planHow answers are collectedApps and Google's results; APIs for Perplexity and ClaudeHow sure the numbers are90% ranges
Otterly.AIStarting price$25 a month billed yearly ($29 monthly)[9]Engines4, plus 3 as add-ons[9]How answers are collectedThe apps[10]How sure the numbers arePoint values[11]
Semrush AI Visibility ToolkitStarting price$99 a month[12, 13]Engines5 in reports; more on Enterprise[14, 15, 16]How answers are collectedCaptured answers[17]How sure the numbers arePoint values[17]
Peec AIStarting price$80 a month billed yearly ($95 monthly)[18]Engines3 per plan, more as add-ons[18]How answers are collectedThe apps[18, 19]How sure the numbers arePoint values[20]
SE VisibleStarting price$79 a month billed yearly ($99 monthly)[21]Engines5[21]How answers are collectedThe apps[21, 22]How sure the numbers arePoint values[23]
PromptwatchStarting price$79.17 a month billed yearly ($95 monthly)[24, 25]Engines11 listed on paid plans[24, 26]How answers are collectedApps and Google's results; APIs for Claude and others[27]How sure the numbers arePoint values[28]
One by one

What each alternative is for.

  • GEOFast

    For published prices and numbers with ranges.

    Site owners, teams and agencies who want published prices and numbers that say how sure they are.

    Starts at $29 a month, or $290 for a year; HubSpot starts at $45 a month billed yearly ($50 month to month).

  • Otterly.AI

    For daily answers at a low price.

    Small teams that want daily answers at a low price and many countries.

    Starts at $25 a month billed yearly ($29 month to month); HubSpot starts at $45 a month billed yearly ($50 month to month).[9]

  • Semrush AI Visibility Toolkit

    For AI tracking beside your Semrush SEO data.

    Semrush users who want AI tracking and prompt research next to their SEO data.

    Starts at $99 a month; HubSpot starts at $45 a month billed yearly ($50 month to month).[12, 13]

  • Peec AI

    For daily answers with Naver.

    Marketing teams that want daily answers, Naver, and AI crawler visits from their logs.

    Starts at $80 a month billed yearly ($95 month to month); HubSpot starts at $45 a month billed yearly ($50 month to month).[18]

  • SE Visible

    For many daily prompts for the price.

    Marketing teams and agencies that want many prompts asked daily on five engines, alone or beside SE Ranking's SEO tools.

    Starts at $79 a month billed yearly ($99 month to month); HubSpot starts at $45 a month billed yearly ($50 month to month).[21]

  • Promptwatch

    For daily tracking with content agents and crawler logs.

    Marketing teams and agencies that want daily tracking, articles written for them and AI crawler logs in one platform.

    Starts at $79.17 a month billed yearly ($95 month to month); HubSpot starts at $45 a month billed yearly ($50 month to month).[24, 25]

FAQ

Questions about HubSpot AEO alternatives.

  • What are the best HubSpot AEO alternatives?

    Pick GEOFast for published prices and numbers with ranges, Otterly.AI for daily answers at a low price, Semrush AI Visibility Toolkit for AI tracking beside your Semrush SEO data, Peec AI for daily answers with Naver, SE Visible for many daily prompts for the price and Promptwatch for daily tracking with content agents and crawler logs.

  • Which HubSpot AEO alternative costs least?

    GEOFast starts lowest, at $24.17 a month billed yearly ($29 month to month). Otterly.AI starts at $25 a month billed yearly ($29 month to month), SE Visible starts at $79 a month billed yearly ($99 month to month), Promptwatch starts at $79.17 a month billed yearly ($95 month to month), Peec AI starts at $80 a month billed yearly ($95 month to month) and Semrush AI Visibility Toolkit starts at $99 a month.

  • Which HubSpot AEO alternative shows how sure its numbers are?

    GEOFast puts a 90% range on how often you're mentioned and picked first, and counts a change only when it beats the usual swing. The others listed here report point values.

Sources

Where each fact comes from.

Every claim about another tool links to that vendor's own page, read between October 7, 2026 and October 14, 2026. Prices are as each vendor lists them, in US dollars unless marked; vendors change them, so check before you buy.

  1. 1HubSpot AEO: Set up and analyze AEOknowledge.hubspot.com/seo/set-up-and-analyze-ai-visibility
  2. 2HubSpot AEO: HubSpot Product & Services Cataloglegal.hubspot.com/hubspot-product-and-services-catalog
  3. 3HubSpot AEO: Use AEO with the HubSpot connectorknowledge.hubspot.com/seo/use-aeo-with-the-hubspot-connector
  4. 4HubSpot AEO: AEO API (BETA)developers.hubspot.com/docs/api-reference/2027-03-beta/marketing/aeo/guide
  5. 5HubSpot AEO: Integrate AI tools with the HubSpot MCP serverdevelopers.hubspot.com/docs/apps/developer-platform/build-apps/integrate-with-the-remote-hubspot-mcp-server
  6. 6HubSpot AEO: HubSpot AEOhubspot.com/products/aeo
  7. 7HubSpot AEO: AI Search Graderhubspot.com/ai-search-grader
  8. 8HubSpot AEO: Prompt Tracking Toolshubspot.com/products/aeo/prompt-tracking
  9. 9Otterly.AI: Pricingotterly.ai/pricing
  10. 10Otterly.AI: How OtterlyAI collects datahelp.otterly.ai/how-otterlyai-collects-data
  11. 11Otterly.AI: Brand report KPI definitionshelp.otterly.ai/brand-report-kpi-definition
  12. 12Semrush AI Visibility Toolkit: AI Visibility Toolkitsemrush.com/kb/1493-ai-visibility-toolkit
  13. 13Semrush AI Visibility Toolkit: AI visibility featuressemrush.com/kb/1626-ai-visibility-features
  14. 14Semrush AI Visibility Toolkit: Enterprise pricingsemrush.com/pricing/enterprise/
  15. 15Semrush AI Visibility Toolkit: Prompt Trackingsemrush.com/kb/1503-prompt-tracking
  16. 16Semrush AI Visibility Toolkit: Brand Performance reportssemrush.com/kb/1595-brand-performance-reports
  17. 17Semrush AI Visibility Toolkit: Semrush AI visibility datasemrush.com/kb/1607-semrush-ai-visibility-data
  18. 18Peec AI: Pricingpeec.ai/pricing
  19. 19Peec AI: Intro to Peec AIdocs.peec.ai/intro-to-peec-ai
  20. 20Peec AI: Visibilitydocs.peec.ai/metrics/brand-metrics/visibility
  21. 21SE Visible: SE Visible: features, pricing and FAQvisible.seranking.com/
  22. 22SE Visible: Get Started with SE Visiblehelp.seranking.com/hc/en-us/articles/22256519555356-Get-Started-with-SE-Visible
  23. 23SE Visible: SE Visible FAQhelp.seranking.com/hc/en-us/articles/22266372506524-SE-Visible-FAQ
  24. 24Promptwatch: Pricingpromptwatch.com/pricing
  25. 25Promptwatch: Pricing for agenciespromptwatch.com/pricing?customer=agency
  26. 26Promptwatch: Choosing your modelspromptwatch.com/docs/academy/choosing-your-models
  27. 27Promptwatch: How Promptwatch collects datapromptwatch.com/docs/academy/how-promptwatch-collects-data
  28. 28Promptwatch: Visibility scorepromptwatch.com/docs/academy/visibility-score
Free X-ray

Find out what AI says about your site.

Paste your URL and leave with a ranked list of what to fix, with steps and code.

  • Free
  • No account