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Peec AI vs Semrush

Peec AI is a dedicated tracker: your prompts asked daily on 3 engines of your choice, with unlimited users and checks of AI crawler access. Semrush adds AI visibility to its SEO suite: a toolkit with 25 tracked prompts and one user, a database of 317M+ prompts, and Semrush One plans that bundle the SEO tools.

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Checked against peec.ai's and semrush.com's own pages between October 7, 2026 and October 14, 2026. Sources at the foot of the page.

Prices

What each one costs, plan by plan.

Peec AI

Peec AI starts at $80 a month billed yearly ($95 month to month).

  • Starter$95 a month

    $80 a month billed yearly

    50 prompts[1]

  • Pro$245 a month

    $205 a month billed yearly

    150 prompts[1]

  • Advanced$495 a month

    $420 a month billed yearly

    350 prompts[1]

  • EnterpriseBy quote, billed yearly

    Prompt tracking set per contract[1]

Semrush AI Visibility Toolkit

Semrush starts at $99 a month.

  • FreeFree, with no card needed

    1 demo project[2, 3]

  • AI Visibility Toolkit Base$99 a month, billed monthly or yearly

    Per domain; the same rate billed yearly

    25 prompts in Prompt Tracking, updated daily[4, 5]

  • Semrush One Starter$199 a month

    $165.17 a month billed yearly

    50 prompts tracked daily[5, 6]

  • Semrush One Pro+$299 a month

    $248.17 a month billed yearly

    100 prompts tracked daily[5, 6]

  • Semrush One Advanced$549 a month

    $455.67 a month billed yearly

    200 prompts tracked daily[5, 6]

  • EnterpriseBy quote

    AI prompt tracking at a scale set per contract[6]

Side by side

How Peec AI and Semrush work.

Peec AI vs Semrush, fact by fact
What you getPeec AISemrush AI Visibility Toolkit
Free to tryPeec AIA free trial[1]Semrush AI Visibility ToolkitA Free plan with a limited set of AI Visibility features, by its help pages; no trial on the paid toolkit; a 7-day Semrush One trial; a free AI Search Visibility Checker[2, 3, 5, 7, 8]
EnginesPeec AIChoose 3 of ChatGPT, AI Mode, AI Overviews, Copilot, Gemini and Naver; extra engines, Perplexity among them, from $35 a month each; up to 13 on Enterprise[1]Semrush AI Visibility ToolkitChatGPT, AI Overviews, AI Mode, Perplexity and Gemini across its reports, with your own prompts on ChatGPT, AI Mode or Gemini; Claude, Copilot and Grok only on Enterprise[9, 10, 11]
How answers are collectedPeec AIBrowser automation on the self-serve engines' web interfaces, as a logged-out user sees them; some Enterprise models by API[1, 12]Semrush AI Visibility ToolkitCaptured from real requests, not model APIs[13]
PromptsPeec AIYour own: 50, 150 or 350[1]Semrush AI Visibility ToolkitYour own: 25 in Prompt Tracking, 50 more for $60 a month; plus a database of 317M+ prompts[5, 13]
How oftenPeec AIDaily[1]Semrush AI Visibility ToolkitPrompt Tracking daily; Brand Performance reports weekly[5]
How sure the numbers arePeec AIPoint values: the share of responses that mention you[14]Semrush AI Visibility ToolkitPoint values Semrush calls directional signals[13]
AI crawler checksPeec AICrawlability checks robots.txt against 40+ AI bots; Agent Analytics reads crawler visits from your CDN or server logs[15, 16]Semrush AI Visibility ToolkitSite Audit's AI Search Health flags AI bots blocked in robots.txt, on free and paid Semrush accounts[2, 17]
API and MCPPeec AIMCP on every plan; API from Pro[1]Semrush AI Visibility ToolkitNo API for the toolkit; the Semrush MCP has no AI visibility tools[9, 18]
Agencies and white-labelPeec AIAgency plans from $245 a month, with free pitch projects[19]Semrush AI Visibility ToolkitBranded PDF reports at $20 a month per report[3]
Read with care

Where their own pages disagree.

  • Semrush's help pages give its Free plan a limited set of AI Visibility features, while the Free card on its pricing page crosses them out.[2, 3, 6]
Which to choose

Pick by what you need.

Choose Peec AI if

You want more prompts on the entry plan, unlimited users, an MCP with your AI visibility data and AI crawler visits from your logs.

Visit peec.ai

Choose Semrush if

You already run SEO in Semrush and want AI tracking, prompt research and AI-readiness audits beside it.

Visit semrush.com
Beside GEOFast

Where GEOFast stands against both.

GEOFast starts at $29 a month with unlimited seats and ChatGPT, Gemini, Google's AI Overviews and AI Mode, and Perplexity on every plan, and puts a 90% range on how often you're mentioned and picked first, which neither reports. It asks weekly on Watch, where both run your prompts daily, and it has no SEO suite or analytics of AI crawler visits.

GEOFast vs Peec AIGEOFast vs Semrush
FAQ

Questions about Peec AI and Semrush.

  • Is Peec AI or Semrush cheaper?

    Peec AI starts lower. Peec AI starts at $80 a month billed yearly ($95 month to month); Semrush starts at $99 a month. Seats, engines and prompts differ by plan, so compare the plan that fits your size.

  • Can several people use Peec AI or Semrush's AI toolkit?

    Peec AI includes unlimited users on every plan. Semrush's toolkit includes one user, and each extra user needs a license of their own, at $99 a month.

  • Which engines do Peec AI and Semrush track?

    Peec AI's plans each choose 3 of ChatGPT, AI Mode, AI Overviews, Copilot, Gemini and Naver, with Perplexity among the add-ons. Semrush's toolkit reports on ChatGPT, AI Overviews, AI Mode, Perplexity and Gemini, runs your own prompts on ChatGPT, AI Mode or Gemini, and keeps Claude, Copilot and Grok for Enterprise.

Sources

Where each fact comes from.

Every claim about another tool links to that vendor's own page, read between October 7, 2026 and October 14, 2026. Prices are as each vendor lists them, in US dollars unless marked; vendors change them, so check before you buy.

  1. 1Peec AI: Pricingpeec.ai/pricing
  2. 2Semrush AI Visibility Toolkit: AI visibility featuressemrush.com/kb/1626-ai-visibility-features
  3. 3Semrush AI Visibility Toolkit: Subscriptionssemrush.com/kb/1011-subscriptions
  4. 4Semrush AI Visibility Toolkit: AI Visibility Toolkit pricingsemrush.com/pricing/ai/
  5. 5Semrush AI Visibility Toolkit: AI Visibility Toolkitsemrush.com/kb/1493-ai-visibility-toolkit
  6. 6Semrush AI Visibility Toolkit: SEO and AI Search plans and pricingsemrush.com/pricing/seo-ai-search/
  7. 7Semrush AI Visibility Toolkit: Semrush Onesemrush.com/kb/1608-semrush-one
  8. 8Semrush AI Visibility Toolkit: AI Search Visibility Checkersemrush.com/free-tools/ai-search-visibility-checker/
  9. 9Semrush AI Visibility Toolkit: Enterprise pricingsemrush.com/pricing/enterprise/
  10. 10Semrush AI Visibility Toolkit: Prompt Trackingsemrush.com/kb/1503-prompt-tracking
  11. 11Semrush AI Visibility Toolkit: Brand Performance reportssemrush.com/kb/1595-brand-performance-reports
  12. 12Peec AI: Intro to Peec AIdocs.peec.ai/intro-to-peec-ai
  13. 13Semrush AI Visibility Toolkit: Semrush AI visibility datasemrush.com/kb/1607-semrush-ai-visibility-data
  14. 14Peec AI: Visibilitydocs.peec.ai/metrics/brand-metrics/visibility
  15. 15Peec AI: Crawlabilitydocs.peec.ai/crawlability
  16. 16Peec AI: Agent Analyticspeec.ai/product/agent-analytics
  17. 17Semrush AI Visibility Toolkit: AI Search Health auditsemrush.com/kb/1601-ai-search-health-audit
  18. 18Semrush AI Visibility Toolkit: Semrush MCPdeveloper.semrush.com/api/v4/introduction/semrush-mcp/
  19. 19Peec AI: Pricing for agenciespeec.ai/pricing-agencies

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